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BOCCONI4BOOKCITY

BOCCONI4BOOKCITY, Program, THURSDAY 12 | 11 | 2020


THURSDAY 12 | 11 | 2020

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LIVE STREAMING EVENT
15.00-16.30
OPEN LESSON
Contemporary magazines: rethinking the publishing industry through new communities
In recent years, new wave of magazines, with high production values and original concepts, is redefining the publishing scene. With a reader-first mentality and fresh approach, they bind artistic and creative communities, develop loyal readership, act as an archive of contemporaneity and require specialized venues attracting small groups of interested parties from a variety of settings. This open lesson investigates this phenomenon, its intersection with the digital world and its economy.

Speakers
Paola Dubini Bocconi University
Francesca Spiller founder of Reading Room, Milano 

The event will be held in English.

organized by
Bocconi University + Reading Room

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LIVE STREAMING EVENT
18.00-19.00
DEBATE
Economia dei talenti: giovani e donne, le alternative nascoste

Speakers
Laura Baruffaldi, Paola Profeta, Danda Santini

The event will be held in Italian

FOR MORE INFORMATION

organized by
Bocconi University + Egea +  Associazione studentesca Culturit


FRIDAY 13 | 11 | 2020

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LIVE STREAMING EVENT
18.00-19.00
MEET THE AUTHOR
Build Back Better

Consumers want socially responsible products; employees want meaningful work; investors now screen on environmental, social, and governance criteria; “clicktivists” create social media storms over company missteps. Today, when companies must be social as well as commercial actors, how can we find a compromise between stakeholder pressures and profit, avoiding simple “greenwashing” or “pinkwashing”? A roadmap is needed to explore how companies can address conflicts by innovating.
We will discuss this topic with Gianmario Verona, Rector of Bocconi University, and Sarah Kaplan, author of the book L’impresa a 360°. Dai compromessi con gli stakeholder alla trasformazione organizzativa (Egea).

Speakers
Sarah Kaplan Author, Rotman School of Management
Francesco Starace Chief Executive Officer and General Manager of Enel SpA
Gianmario Verona Rector, Bocconi University

Moderator
Paola Dubini Bocconi University

The event will be held in English.

organized by
Università Bocconi + Egea


SATURDAY 14 | 11 | 2020

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LIVE STREAMING EVENT
18.00-19.00
INTERVIEW
L'Utopia non è qui: ripartire dalla riscoperta

Speakers
Simone Autera, Gerardo Masuccio, Michele Russo

The event will be held in Italian.

FOR MORE INFORMATION

organized by
Università Bocconi + Associazione Studentesca Letteraria Bocconi d’Inchiostro

Last modified 27/11/2020 - 15:08:17