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International Management students and graduates participated in a Media Training session with Melinda Chan Butts and Emma Hurt, two international PR experts. Part of the session included interview simulations and an explanation of how news stories are created and developed.
With the IM Program Director, Markus Venzin, graduates examined the theory behind how to efficiently and effectively prepare for an interview, develop and deliver key messages, how to turn hostile questions into positive answers and how to do actual TV, radio and print interviews on the phone and on camera.
Here, a few program graduates talk about their experiences during the Master of Science and how it has prepared them for their professional careers.
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Alessandro Somaschini |
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Bojan Petrovic |
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Tatiana Samoylenko |
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